Amplifying a Market Message
The Assignment: Brand Reinvigoration
Communicate Engility’s offerings through engaging content.
Engility develops systems and services that strengthen the security and effectiveness of platforms ranging from satellites to information networks to fighter jets. It was critical to encapsulate this story in a focused, cohesive campaign.
We created impactful content that simplified their message and amplified their core advantages across multiple channels to business, federal and military customer sets.
This content debuted as part of Engility’s AUSA show presence where it was the hero content on the show microsite helping to drive an average time on site of 1:54.
Also, the video was a core component to a focused LinkedIn program helping to drive 291K impressions and a CTR that was 81% higher than the LinkedIn benchmark.